How Virtual Reality is Disrupting the Fashion Industry

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How Virtual Reality is Disrupting the Fashion Industry

Last month, the Bay Area had its own San Francisco Fashion Week with the theme “Tech Drives Fashion”, and those three words could not have been a better motto for this event. Fashion and technology are two industries that have always been in contradiction. And yet virtual reality is bringing a perfect symbiosis of both worlds.

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Pokémon Go is throwing a major 90’s throwback

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Pokémon Go is throwing a major 90’s throwback

Pokémon Go was released on July 6th of this year. By July 20th, it had reached more than 30 million users worldwide and surpassed the number of US active users on Twitter. Ever since Niantic released the app, surreal scenes have been witnessed in cities all over the world: crowds and crowds of people leaning on their smartphones, wandering around the streets and public parks to catch creatures invisible to the naked eye.

However Pokémon Go is neither the first nor the only augmented reality game on the market. So what makes it so special?

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The Rise of Virtual Reality

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The Rise of Virtual Reality

Virtual reality has long been a fascination for people of all ages. Starting off as a pure fantasy in Sci-Fi movies and books, it was only a question of time until engineers all over the world started to address the question. From that movement emerged the Sensorama, developed in 1962 by Morton Heilig, and the Augmented Reality Head-Mounted Display by Ivan Sutherland 1968. Though both very primitive in their execution they helped to lay the groundwork for what has become the explosion of VR seen today ...

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